Master Data Management (MDM)

Master Data Management (MDM) is a set of practices, processes, and technologies that aim to create and maintain a single, authoritative source of accurate and consistent master data across an organization. Onebridge MDM services will ensure you that you can trust and rely on your data.

Trust Your Data with MDM

A Single Source of Truth

A single source of truth ensures that all stakeholders in the organization have access to consistent and accurate data. This helps to eliminate data silos, data inconsistencies, and data conflicts that can arise when different departments or systems use different versions of the same data.

Eliminate Fragmentation

Onebridge MDM services help organizations consolidate data from disparate systems, standardizing and cleansing the data, and creating a master record for each entity. The master record contains all the critical attributes of the entity and serves as the source of truth for that entity across the organization.

Maintain compliance

MDM enforces data governance policies and procedures for creating, updating, and deleting data to ensure the data is managed in a consistent, secure, and compliant manner. This helps to establish data that remains accurate and consistent over time, even as new data is added, or old data is updated.
Comic on the importance of data quality

Why Master Data Management (MDM)?


Data Governance
MDM is critical component of Data Governance. While a Data Governance council/board determines the data policies and procedures for the organization, MDM is the solution for enforcing them. MDM stores common definitions to data domains, attributes, and reference data.

Single Source of Truth
MDM ensures data domains become consistent across an organization. Reporting and analytics are leveled across the enterprise, and data can become operationalized across applications.


  • Centralized process to host and manage trusted data
  • Automation of key data quality functions
  • Notifications of data items for stewardship
  • Tools and platform for managing data
  • Manage data duplication
  • Increased data accuracy
  • Better data compliance
  • Empowers business to own and manage data, minimize need for Change requests


Customer Data
MDM enables a better understanding of your customer base with a 360 view of all interactions with products and services to upsell and cross sell.

Product Data
Achieve higher quality product data with consistent product names, descriptions, and attributes.

Enterprise Data
MDM provides central and standardized lists of values that provide consistency across your organization.

Understanding Master Data Management

What is Master Data Management (MDM)?

Common Misconceptions of Master Data Management

Core components of Master Data Management (MDM)

Quick Start with a POC & Business Case with Onebridge and Profisee

"We cannot solve our problems with the same thinking we used when we created them."
- Albert Einstein

Master Data Management is the foundation of an effective and sustainable data strategy. Too many organizations short-change or skip this critical step due to the difficulty and time involved. Onebridge partners with Profisee to help your organization establish an MDM strategy that is automated and monitored. At no cost, Onebridge and Profisee will help you build a business case for Master Data Management in your organization.

Proof-of-Concept Quick Start

  • Profisee temporary license
  • MDM and Profisee overview
  • Data model for a single domain and selected entities, import of previously prepared initial data
  • Demonstrations on Data integration, Data Quality Rules, Matching, Metadata, Data Classification
  • Summary of data steward workflow

MDM Business Case

  • Clearly describes the business opportunity
  • Identifies key performance indicators
  • Quantifies a projected return on investment​​​​

With an MDM business case and POC, you can quickly prove and demonstrate the value of data management in your organization -- before committing to a large investment of time and resources.

Flexible Engagement Models

At Onebridge, we believe in the value of service. We offer a variety of engagement models to make it as easy as possible to get started working with us at whatever level you require. We are always willing to start small and earn your confidence.

Strategic Consulting

Our seasoned and experienced senior consultants provide guidance for organizations to understand and align their data and business strategy to build a roadmap for moving forward.

Managed Services

Our Managed Services offering combines implementation, application development, operation/support, and DIY training services to provide a flexible delivery model that maximizes your investment.


Our project-based model focuses on creating and delivering specific solutions within a defined scope and time frame at a fixed and predictable price.

Talent Management

Our in-house technical recruiting capacity and focus on attracting, retaining, and developing the most experienced consultants and engineers makes us unique in our ability to consistently grow, augment, and scale your teams.

Our Data Analytics Partners

Data Management Related Resources

eBooks and Whitepapers


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